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Tim Noakes’ Real Meal Revolution Takes the 2014 Nielsen Booksellers Choice Award

Tim Noakes

Real Meal RevolutionAlert! Real Meal Revolution has been announced as the winner of the 2014 Nielsen Booksellers Choice Award at the annual Sefika Awards dinner in Durban tonight.

The Sefika Awards are the annual gathering of the South African Booksellers Association (SABA) and the Publishers Association of South Africa (PASA).

The R20 000 prize is awarded to the title that SABA members select as the one they most enjoyed reading, promoting and selling in 2013. Last year’s award went to Frank Chikane for Eight Days in September.

Real Meal Revolution, by Tim Noakes, Sally-Ann Creed, David Grier and Jonno Proudfoot, has taken the country by storm and, as the press release suggests, has “helped many a bookseller’s bottom line”. It beat off competition from a strong shortlist, including Deon Meyer, for Kobra, Lauren BeukesThe Shining Girls, Kokkedoor by Errieda du Toit, Nicki von der Heyde’s popular Field Guide to the Battlefields of South Africa and Vusi Pikoli and Mandy Wiener’s My Second Initiation.

Books LIVE member Penguin Books (SA) won Trade Publisher of the Year 2014, while The Book Lounge was awarded Trade Booksellers of the Year 2014 (Independent Stores).

Press release


At the annual Sefika Awards dinner held on Tuesday 26th of August, outstanding service to the publishing and bookselling industry was celebrated in style, with this year’s theme: “Black and white”.

Publishers, booksellers and authors congregated at the Coastlands Umhlanga Hotel and Convention Centre in KwaZulu-Natal to applaud and be applauded for the roles they play in promoting literacy and a culture of reading by writing, producing and selling quality books in South Africa.

The Nielsen Booksellers Choice Award, now in its 14th year, is a very special award, bestowed upon an author for a book he or she has written that booksellers most enjoyed selling throughout the year. This year’s award went to Tim Noakes for Real Meal Revolution, a book that has changed the fortunes of Quivertree Publications and helped many a bookseller’s bottom line as it flew off the shelves this year.

Professor Noakes won over authors Nicki von der Heyde, Deon Meyer, Errieda Du Toit, Vusi Pikoli and Mandy Wiener, and Lauren Beukes.

Publishers Awarded:

Trade Publisher of the Year 2014: Penguin Books (SA)
Academic Publisher of the Year 2014: Oxford University Press Southern Africa (Pty) Ltd
Education Publisher of the Year 2014 (Large): Pearson Education SA
Education Publisher of the Year 2014 (Small): Berlut Books cc

Booksellers Awarded:

Academic Bookseller of the Year 2014: Van Schaik Bookstore (Pty) Ltd
Education Bookseller of the Year 2014: Boeke 24/7
Trade Bookseller of the Year 2014 (Chain Stores): Bargain Books
Trade Booksellers of the Year 2014 (Independent Stores): Book Lounge
Library Supplier of the Year 2014: Hargraves Library Services

The teams that won these awards are the leaders in literacy development in South Africa and it is important that the publishers are recognised for their dedication to producing works of perfection and that the booksellers are thanked for taking these works and getting them into the hands of readers country wide.

Sponsored by Paarl Media, Nielsen, SAPnet, Creda Communications, Premier Freight, Geodis Wilson and On the Dot, the entire evening and all of the honour it bestows upon the recipients of the awards, is an annual highlight, celebrating South Africans that are advocates of literacy.


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