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New Media Publishing Announces the Launch of Their New Niche Book Publishing Division

New Media Publishing recently announced the launch of their new Books Division, which will kick off on Wednesday, 1 July 2015.

The New Media Books Division will focus on niche book publishing and will create beautiful content in both digital and coffee table formats.

New Media Publishing – a content creating company that lives by the values of communication, curiosity, courage, judgement, honesty, innovation and passion – is the publisher of VISI, Eat Out and Woolworths TASTE, among others.


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Press Release:

New Media Publishing to launch a Book Division in July

Headed by Sumien Brink, current editor-in-chief of Woolworths TASTE, and complemented by the creative force of Crispian Brown, creative director of New Media, the New Media Books Division will launch on Wednesday, 1 July.

Falling under the Consumer Division of this leading content marketing agency, New Media Books will provide niche publishing services to their current and new client bases, taking custom book publishing to niche audiences in a premium format.

“The company is passionate about niche book publishing, and we’re perfectly primed to launch this new division,” Brink says. “Success will be achieved by using New Media’s ability to create beautiful content using the art of storytelling.”

The books will be an indulgent read for existing audiences and follow the high-visual, excellent-content format of New Media magazine titles such as VISI, Eat Out and Woolworths TASTE.

“As a media owner, New Media needs to focus on its audiences and provide them with relevant content in a format that suits their specific needs,” Bridget McCarney, managing director of New Media, says. “We have wanted to launch this division for some time, and our readers’ research and client base tells us that now is the right time to do so. While digital continues to be a format that is highly accessible to consumers, they are also hungry for the ‘coffee-table book’ format that provides longer-term content satisfaction.”

Applicants for the editor-in-chief position of Woolworths TASTE, which Brink leaves open, are invited to email their CVs and cover letters to Camillah West at or phone +27 21 417-1111 for more information.


Image courtesy of New Media Publishing


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