Sunday Times Books LIVE Community Sign up

Login to Sunday Times Books LIVE

Forgotten password?

Forgotten your password?

Enter your username or email address and we'll send you reset instructions

Sunday Times Books LIVE

Helen Moffett Takes Down the Department of Women in 17 Tweets (Without Swearing Once)

Helen Moffett has gone on her first Twitter rant – and we’re so glad she has.

Strange FruitLovely Beyond Any SingingBob Woolmer's Art and Science of Cricket

Moffett is well known for her editing skills, but in the Books LIVE office she is well known for breaking the web server with her traffic-attracting blogposts.

The first of these, in 2012, was “Take your Women’s Day and shove it” – which earned over 10 000 Facebook likes. The next year, Moffett was even angrier, and the title of her Women’s Day blog was “Fuck Women’s Day. FUCK IT.”

Last year her displeasure was directed at the Department of Arts and Culture’s Wear a Doek Fridays campaign, which was initiated in support of Women’s Month, in a post entitled “Take your doek and knot it”.

So it’s perhaps unsurprising that the Department of Women’s frankly bizarre tweets about Marie Claire’s ill-conceived and now infamous “In Her Shoes” campaign are the latest cause for a very necessary and welcome Moffett-rant.

The Department of Women’s tweets focused on DJ Euphonik – one of the men photographed in high-heels by Marie Claire to promote women’s rights – and his allegedly abusive relationship with media personality Bonang.

See their tweets, and Moffett’s response:

Moffett’s latest book is a collection of short stories and poems titled Stray, co-edited with Diane Awerbuck, to be published in September by Modjaji Books

Book details


Recent comments:

  • <a href="" rel="nofollow">Sara P. Dias</a>
    Sara P. Dias
    July 24th, 2015 @12:17 #

    Why is there a Dept of Women, as if SA women need to be managed like energy affairs? Why isn't there a Dept of Men? This Dept of Men should focus on educating men and changing the hostile environment SA women live in. And stop making excuses. Tribal/cultural patriarchy and that oleaginous way some female members address issues around the male leaders in our government, cannot be blamed on colonialism or Apartheid. Take responsibility for traditional attitudes, or nothing will change.

  • <a href="" rel="nofollow">Helen</a>
    July 29th, 2015 @21:58 #

    I love the word "oleaginous". Perfect. And yes, re "tradition".


Please register or log in to comment

» View comments as a forum thread and add tags in BOOK Chat